Wednesday 15 June 2011

The brand in me

Since I started blogging in 2009, one of the trickiest decisions has been whether to keep this blog strictly professional or to get personal with it. There's usually a very fine line. These days, it's all about the personality, the brand, the personality in the brand, the brand in the personality... so we're all branding ourselves now...

Branding
From Wikipedia, the free encyclopedia
Branding may refer to:
Like cows? Well, in that case, I can certainly name a few airlines that must be very good at branding. I've often felt rather squished-in-a-pen (rather like a battery hen) when travelling by cattl...I mean, economy class. Anyway, so we're all branded now, and it's a great thing, because it makes us fit neatly into a categorical box, and we can be labelled and shipped off to our ready buyers!

HOORAY.

Quit makin' all that noise, nondescript marketing person!
(from http://syntopix.blogspot.com)
































The reason for my absence on this blog is almost always because I'm mulling over whether some events should be discussed here, or kept to myself. If in doubt, I just stay quiet. But it does start to feel like every post I put up reads: 'Look, I've made a doll!'...'Look at this commission I did last month...week...yesterday...'... 'Another doll!'...or 'Doll in new packaging!'...

Whoo. Hoo.

You got the idea ages ago, right?

Two years later, the approach is looking as worn out as an old sock. There's no shame in admitting that, surely? Even the best brands face a decline at some point and have to revamp their image, though branding textbooks say you should never do that. Well, who said you have to learn everything from textbooks anyway? It's time to darn something new, stuff the old...uh stuff, knock some socks off and soulja forward!

Socks are branded too, this one was a 7-12, but as a Longhorn, he's good for all ages.

Until S&J decided to add their personality to his brand. So no more like cattle on concrete, he's exclusive to them! *beam*

Is that a good dollage of sock for today, folks?

This post is about something that's been pressing on my mind for a while, since I am Sock 'N' Soul HQ, here's all my Darn Stuff comin' hot off the press! hehe

If I'm happy with it, I guess that's all that matters right now. But thanks for sticking around with me all this while! (((HUG)))

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